Your dermatology practice deserves a website that works as hard as you do.

Most dermatology websites
are losing you patients daily.

Patients searching for a skin specialist in Pretoria make their decision in seconds. If your website doesn't inspire confidence immediately — they book elsewhere

━━━━ The Reality

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Invisible on Google

Without targeted local SEO, your practice doesn't appear when patients search "dermatologist near me" or "skin specialist Pretoria."

Outdated Design

A dated website signals a dated practice. Patients judge your clinical quality by the quality of your digital presence — whether you like it or not.

No Clear Conversion Path

Visitors land on your website but there's no compelling reason to book. No urgency, no trust signals, no seamless booking flow.

Competitors Are Ahead

Other practices in Pretoria are investing in digital marketing. Every month without a strategy, the gap widens and they take the patients that should be yours.

A complete digital strategy built for dermatologists

We don't offer generic marketing packages. Every deliverable is tailored to the specific needs, patient journey, and competitive landscape of skin care practices.

━━━━ What We Do

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Bespoke Website Design

Custom-designed, mobile-first websites that reflect the premium nature of your dermatology practice and convert visitors into booked consultations.

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Local SEO & Google Maps

Rank prominently for high-intent searches like "dermatologist Pretoria" and "acne specialist Gauteng." We own the local map pack for your area.

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Medical Content Writing

SEO-optimised service pages and blog content written specifically for dermatology — accurate, credible, and designed to rank for condition-specific searches.

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Technical SEO & Schema

Full technical audits, structured data markup (MedicalBusiness, FAQPage, HowTo), and Core Web Vitals optimisation to ensure Google trusts and ranks your site.

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Online Reputation Management

We help you generate, monitor, and respond to Google reviews — building the social proof that makes patients choose you over competitors.

Social Media Content

Monthly content calendars and post creation for Instagram and Facebook — educational skin health content that builds your audience and drives bookings.

From strategy to search rankings
in four steps

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Discovery Call

We learn about your practice, goals, target patients, and competitive landscape in a focused 30-minute call.

Design & Build

Your new website is designed, built, and optimised — with all technical SEO foundations in place from day one.

Launch & Grow

We launch, monitor performance, and continue with ongoing SEO and content to compound your results month on month.

━━━━ How it works

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Strategy & Audit

We audit your current digital presence, research keywords, and deliver a tailored 90-day growth roadmap.

FAQs

How long does it take to build a dermatology website

We typically deliver a fully designed, SEO-optimised dermatology website within 1-2 weeks from onboarding. Complex builds with booking integrations or multiple treatment pages may take 2–4 weeks. We agree on a timeline upfront and stick to it.

Will my practice actually rank on google in pretoria

Yes — this is our core speciality. Our local SEO strategies are built specifically for medical practices targeting patients in Pretoria and greater Gauteng. Most clients see measurable ranking improvements within 60–90 days, with significant results at the 6-month mark.

Do you manage Google Business Profile for dermatologist?

Absolutely. We set up, fully optimise, and actively manage your Google Business Profile — including treatment categories, photo strategy, Q&A, and review generation — to maximise visibility in local map packs and 'near me' searches.

Are your websites POPIA-complaint for medical practices

Yes. All websites we build include compliant privacy policies, cookie consent notices, and secure contact forms aligned with South African POPIA requirements. We also follow AHPCSA ethical advertising guidelines for medical practitioners.

What makes Lunos Digital different from a general marketing agency

We work exclusively with aesthetic and wellness businesses — dermatologists, plastic surgeons, aesthetic clinics, and similar practices. This means we understand your patient psychology, treatment terminology, ethical advertising constraints, and competitive landscape from day one. No learning curve. No generic campaigns.

━━━━ FAQs

What Clients

Say about our website and SEO services

Since partnering with this team, my dermatology practice has seen steady appointment growth, and the website finally reflects the care we provide.

Dr. Lee

Pretoria, Menlyn

Their targeted SEO helped my practice get noticed locally, and the custom website feels tailored to how I run my clinic.

Dr. Kim

Johannesburg, Sandton

★★★★★

★★★★★

Ready to become the most visible
dermatologist in Pretoria?

Book a free, no-obligation 30-minute strategy call. We'll review your current digital presence and show you exactly what's possible.

📍 Pretoria, Gauteng · info@lunosdigital.com · No commitment. No hard sell.

━━━━ Get Started