Your cosmetic clinic deserves to be the first name patients find — and trust.

Patients choosing between cosmetic clinics decide online — before they ever call you.

The cosmetic clinic market in South Africa is competitive and growing. Patients researching Botox, fillers, or laser treatments compare multiple clinics online. Your digital presence either wins that comparison — or loses it.

━━━━ The Reality

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Invisible in Local Search

Patients search 'Botox clinic Pretoria' and 'lip fillers Gauteng' hundreds of times daily. Without a local SEO strategy, your clinic simply doesn't exist in their search results.

Website Doesn't Inspire Confidence

Patients entrusting their appearance to your clinic need to feel it's premium, safe, and professional before they book. A poor website destroys that trust instantly.

Treatment Pages Not Ranking

Each treatment you offer — Botox, fillers, laser, skin peels — should have its own optimised page ranking for specific searches. Most clinic sites have one generic 'treatments' page that ranks for nothing.

Losing Patients to Competitors

Other clinics in your area are investing in their digital presence. Every month without a strategy, more of your potential patients book with them instead.

A complete digital strategy built for cosmetic clinics

We don't offer generic marketing packages. Every deliverable is tailored to the specific needs, patient journey, and competitive landscape of skin care practices.

━━━━ What We Do

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Cosmetic Clinic Website Design

Custom, conversion-focused websites that position your clinic as the premium choice in your area — with treatment showcases, team profiles, and seamless booking flows.

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Treatment-Specific SEO Pages

Individual SEO-optimised pages for every treatment — Botox, dermal fillers, laser resurfacing, chemical peels — each targeting the specific terms your patients search.

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Google Maps & Local Visibility

Dominate the local map pack for cosmetic treatments in your area. We ensure your clinic appears first for every relevant 'near me' and location-specific search.

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Aesthetic Content Marketing

High-quality, trust-building content — treatment guides, aftercare articles, FAQ pages — that positions your clinic as the credible authority in aesthetic medicine.

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Reputation Management

We build a consistent stream of 5-star Google reviews through a proven patient outreach system — giving new patients the social proof they need to choose your clinic.

Social Media Content

Monthly content calendars and post creation for Instagram and Facebook — educational skin health content that builds your audience and drives bookings.

From strategy to search rankings
in four steps

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Discovery Call

We learn about your practice, goals, target patients, and competitive landscape in a focused 30-minute call.

Design & Build

Your new website is designed, built, and optimised — with all technical SEO foundations in place from day one.

Launch & Grow

We launch, monitor performance, and continue with ongoing SEO and content to compound your results month on month.

━━━━ How it works

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Strategy & Audit

We audit your current digital presence, research keywords, and deliver a tailored 90-day growth roadmap.

FAQs

How long does it take to build a cosmetic clinic website?

We deliver fully designed cosmetic clinic websites within 1–2 weeks from onboarding. Sites requiring multiple treatment pages, before & after galleries, and booking system integration typically take 3–4 weeks.

can my rank on google for botoxand filler treatments

Yes — treatment-specific local SEO is our speciality. We create dedicated pages for each of your treatments, optimised for exactly how patients in your area search. Most clients reach page one within 60–90 days.

Do you manage Google Business Profile for cosmetic clinics?

Absolutely. We fully set up and optimise your GBP with correct treatment categories, photos, services, and an active review strategy to dominate the local map pack in your area.

is aesthetic advertising regulated in south africa?

Yes. The HPCSA and ASA both regulate aesthetic medicine advertising. All content we produce is compliant — no prohibited claims, appropriate treatment expectations, and ethical patient results presentation.

What's included in your ongoing SEO service for clinics?

Our ongoing SEO includes monthly new content (blog posts and treatment page updates), technical SEO monitoring, Google Business Profile management, backlink building, and monthly performance reports with clear ranking and traffic data.

━━━━ FAQs

What Clients

Say about our website and SEO services

Since partnering with this team, my dermatology practice has seen steady appointment growth, and the website finally reflects the care we provide.

Dr. Lee

Pretoria, Menlyn

Their targeted SEO helped my practice get noticed locally, and the custom website feels tailored to how I run my clinic.

Dr. Kim

Johannesburg, Sandton

★★★★★

★★★★★

Ready to make your clinic the most visible in Pretoria?

Book a free, no-obligation 30-minute strategy call. We'll review your current digital presence and show you exactly what's possible.

📍 Pretoria, Gauteng · info@lunosdigital.com · No commitment. No hard sell.

━━━━ Get Started